Why Matte and Glossy Lipsticks Are the Top Choices for Brands
Understand why matte and glossy lipsticks are becoming increasingly popular among cosmetics brands, and how they can benefit your business.
Custom Eyeshadow Palettes: A Step-by-Step Guide for Wholesale
Want to create unique eyeshadow palettes for your brand? Our guide walks you through every step of the process for wholesale success!
Lipstick Formulation 101: Understanding Natural and Synthetic
What’s in your lipstick? Uncover the truth about natural vs. synthetic ingredients and how they impact color, wear time, and comfort.
International Cosmetics Safety Standards: What You Need to Know
Wondering how cosmetics are regulated? This guide explains international safety standards and the key organizations in keeping products safe.
Powder vs. Baked Eyeshadow: What’s the Difference
Powder or baked eyeshadow? Learn how their textures, application, and finishes differ to find the perfect match for your makeup routine!
Baked vs. Pressed Powder: Why Skin Tone Matters in Your Choice
Glow or matte? Find out how baked and pressed powders work, and why your skin tone plays a key role in choosing the perfect match.
[Video] Marble Texture Baked Powder Bronzer
The special process of baked powder bronzer results in a beautiful marble texture when finished. Watch the video for more details!
[Video] Glitter Shiny Baked Powder Bronzer
Baked powder bronzer is rich in antioxidants and is great for mature skin. Watch the video and see the shiny glitter on the surface.
[Video] Colorful Splendid Eyeshadow for Girls
Long-lasting, colorful, splendid eyeshadow that girls will love! Watch the video to see its silky texture and beautiful color!
[Video] New Fashion Rosy Color Lipsticks
Rosy color lipstick is the new fashion and a popular trend. Which girl doesn’t want to have a lipstick like this?