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Why Cosmetics Brands Need to Pay Attention to Product Shelf Life
Cosmetic shelf life isn’t just about expiration dates. Explore factors affecting product stability and how to ensure long-lasting quality.

Eyeshadow Formula and Color Selection: Meeting B2B Demands
Discover how to choose the right eyeshadow formulas and colors that meet B2B clients’ needs, with a focus on the markets.

How to Choose the Right Blush for Different Skin Tones
This blog explains how to select the best blush for various skin tones, providing tips for cosmetics brands to cater to the diverse market.

Why Matte and Glossy Lipsticks Are the Top Choices for Brands
Understand why matte and glossy lipsticks are becoming increasingly popular among cosmetics brands, and how they can benefit your business.

Custom Eyeshadow Palettes: A Step-by-Step Guide for Wholesale
Want to create unique eyeshadow palettes for your brand? Our guide walks you through every step of the process for wholesale success!

Lipstick Formulation 101: Understanding Natural and Synthetic
What’s in your lipstick? Uncover the truth about natural vs. synthetic ingredients and how they impact color, wear time, and comfort.

International Cosmetics Safety Standards: What You Need to Know
Wondering how cosmetics are regulated? This guide explains international safety standards and the key organizations in keeping products safe.

Powder vs. Baked Eyeshadow: What’s the Difference
Powder or baked eyeshadow? Learn how their textures, application, and finishes differ to find the perfect match for your makeup routine!

Baked vs. Pressed Powder: Why Skin Tone Matters in Your Choice
Glow or matte? Find out how baked and pressed powders work, and why your skin tone plays a key role in choosing the perfect match.

How Makeup Foundation is Made: Insights from an R&D Engineer
Curious about the making of foundation? This blog decodes the techniques, ingredients, and trends shaping the beauty industry.

How to Choose an Eyeshadow Palette That Fits Makeup Routine
Not all palettes are created equal—this guide helps you find the one that matches your makeup routine and lifestyle perfectly.

How to Sanitize Your Eyeshadow Palette: A Step-by-Step Guide
Want to keep your eyeshadow palette clean and safe? Our guide shows you the best way to sanitize and protect your makeup tools.
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